Lesson 3: Press Release

Another assignment that I have to do is making press release. I found it quite challenging because I never done this before. But I really took this seriously, therefore, the outcome wasn't that bad. So here it goes, my first new press release.

PRESS INFORMATION

NEW YORK, USA, November 29, 2011

CAPTURE A MAN OF YOUR DREAM WITH BLAKE SENSATION

From Hazel Cosmetics, The Beauty Experts, comes Blake Sensation, the newest addition to their classic era-style make up line. It is a color cream, specially designed for trendy and fashionable women.

“Natural beauty only comes out with the perfection of colors and shades. We believe Blake Sensation would fill every women’s hope to capture man of their dreams,” said Mike Smith, Hazel’s Marketing Manager. “We have formulated various colors and Blake Sensation has been carefully developed to be complementary with all skin tones”.

Blake Sensation is a concentrated, long-lasting, playful color cream modeled from romantic 1980s era that doubled as a cosmetic for use on the cheeks and lips. Applied to the cheeks with a fingertip, it goes on as silky, creamy color to create a natural, rosy look. Add a little more for bolder, more enhanced look. Applied to the lips with a lipstick brush or fingertip, lips are stained to luscious and kissable lips. Never heavy or moist after application, it blends into the skin seamlessly.

Keeping with Hazel Cosmetics’ high standard of using nothing but the finest quality ingredients. Blake Sensation is formulated with olive and jojoba oil for moisture and antioxidant properties, vitamin E and natural cherry flavor. Blake Sensation is proudly present to women all around the world with a reasonable price.

Blake Sensation will be available for purchase on December 1^st at www.Hazel.com and in select fine stores accross the country and around the globe.

About Hazel

Founded in 1972, Hazel is one of the world’s largest direct sellers of cosmetics and beauty products, a position it has held for over 50 years. Hazel Cosmetics has internationally recognized by consumer all around continents, embracing America, Asia and Europe. The cosmetics have been sold more than $ 140 billion sales worldwide.

For more information about Hazel, visit www.Hazel.com.

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76 Ninth Avenue, 4th Floor, New York, NY 10011

www.Hazel.com